ENTERPRISE, Ala.(WDNews) – Get ready for a day of juicy fun when Watermelon Day returns to the Enterprise Farmers Market on June 29 from 7 a.m. to noon.
While watermelons will be the main attraction, the market will feature over 30 vendors offering a variety of fresh, peak-season produce including cantaloupes, tomatoes, peppers, squash, onions, and potatoes. Shoppers can also browse handmade crafts, with unique items ranging from jewelry to woodcrafts, embroidery, and soap.

“Everyone is invited to come out for this special event, shop our local vendors, and enjoy a sweet event that appeals to all ages,” Tourism Director Tammy Doerer said.
The event will kick off with produce and craft vendor booths opening at 7 a.m., followed by a welcome ceremony at 8 a.m. featuring Enterprise Mayor William E. Cooper and the 2024 Gulf Coast Watermelon Association Queen Tori Hobbs, along with local area queens.
The contests begin at 8:30 a.m. with the biggest watermelon contest.
“Start searching your fields for your biggest watermelon, practice your rolling technique or perfect your speed spitting and watermelon eating ahead of next Saturday’s event,” Doerer said. “Of course, we will have plenty of watermelon samples to try. Bring your kids, bring your friends and come down to this summer staple in our community.
The always-popular seed-spitting contest starts at 9 a.m., followed by the exciting watermelon rolling contest at 10 a.m.

Concluding with the messy and challenging watermelon eating contest at 11 a.m. Contestants will be divided into five age categories, with winners in each, except for the biggest watermelon contest. Sign-up for all contests starts at 8 a.m.
For more information, visit the Enterprise Farmers Market Facebook page or contact Kay Kirkland at (334) 406-1394 or (334) 348-2310.